When it comes to corporate video and commercial videography, there is a delicate balance between two often-competing agendas – the desire to create a cinematic masterpiece and the desire to force-feed an organizational message. The pinpoint balance is to nail the messaging while captivating the audience with good audio-video production.
Our intertwined backgrounds of broadcast journalism, corporate communications, and the creative arts enable us to deliver content that people actually want to watch – and is on message. Our video content agency works with real, human stories about real, human businesses.
Our video production business guides the customer from beginning to end – the beginning being that the company has a business problem that can be partially or fully solved with video and the end being a tangible video product that produces action.
Dating back as long as I can remember, I wanted to be a sports reporter in Wisconsin. My father and grandfather were sportscasters in Milwaukee, and I wanted to carry on the family tradition. I’ll never forget the feeling (nervous, mostly) of my first live shot on a statewide professional football pregame show. The job was a dream come true, and it challenged me to articulate an athlete’s story in a way that the average viewer would want to watch.
I carried on for about 10 years, and while I loved the thrill of covering local and national sporting events, the job just didn’t fulfill me as much as I always dreamed it would.
At age 32, I switched careers and entered the world of corporate communications. I loved it. I really enjoyed learning about business – how things work, how decisions are made and how to help gain alignment and excitement among thousands of stakeholders. While I loved the company, my coworkers and my job, there was just something inside me that was yearning for something different.
I prayed about it for a long time, and I felt moved to start my own business. I wasn’t totally clear on what the business would be, but I felt blessed with the ability to help tell a business’s story – whether large or small – and I really wanted to help other people make a connection with their audience.
I bought a used camera and pieced together a cheap gear kit and offered a free video to anyone in exchange for my being able to use it in a portfolio. I showed up to a bar/restaurant in De Pere on a Saturday morning to shoot my first video… and immediately, I knew with absolute certainty this is what I wanted to do for the rest of my life. The owner put the video on Facebook, and more than 100k views later, he told me they saw a sizeable bump in sales. I figured I had something to work with.
I was a little (a lot) scared, but I took the leap and launched my own business with a lot of very expensive equipment sitting on a plastic folding table in my unfinished basement. I shortly realized, thanks in part to some great mentors, that I wanted to grow the business to heights I never considered. I quickly found that I absolutely love leading people and processes to achieve a greater goal.
Born and raised on Lake Superior, I have a big appreciation for the outdoors and the creative arts. I ventured a few hours south to study film and design in college, and eventually landed myself a full-time gig in a city with a Target, a true sign of success where I come from. I’ve always loved video whether it was blockbuster movies or television. We grew up with a camera that could record on VHS tapes, and I have fond memories of “acting” in my brother’s heist film. I was 5. I find that my strengths shine in the details, so when you bring us your vision, count on me to focus on the techniques and craft to make it come together. I can’t wait to work with you!
I have lived in Green Bay my entire life, outside of attending a prestigious media program in Washington, D.C., which helped kickstart my passion for video production. Whether it is thinking about how to shoot something in a unique way or finding a creative way to edit a video piece, each job is different and I thrive on being able to have the creative freedom to produce a video that nobody has seen before. I am a self-motivated person, always looking to improve my skills and learn new programs or video techniques, but most importantly, I appreciate the mentorship of my coworkers. Together we produce action but have fun at the same time and that combination makes for a work environment that I love to be a part of.
Before starting with Gillespie Productions, I spent 13 years in the world of broadcast journalism, including the past eight as a sports anchor and reporter in Green Bay. Joining the incredibly talented team at Gillespie Productions was a perfect opportunity for me to continue my passion for creative storytelling and producing engaging video content. I enjoy working with customers from start to finish on a project, from cultivating ideas to the end result, an on-message video that tells a compelling story and produces action from the viewer. I truly believe that behind every great company there are great people, and I can’t wait to tell their stories.