- B2C.Business-to-consumer promos are everywhere and have been around for decades. These tools are a great way to show a product’s functionality and use. They’re also a great way to show the impact the company wants you to believe the product has on your lifestyle. Our promotional video production services help you communicate with other leaders in your industry and forge partnerships to grow your brand and influence.
- B2B.Business-to-business promo videos have taken off in the age of LinkedIn, as companies can develop great content and target their audiences with video production. These can be traditional product or service promos. They can also be content marketing tools that keep your business top-of-mind with customers.
- Small-business promotional videos. Small-business promotional videos are a great way to jumpstart your brand. A promotional video that is compelling enough may go viral on YouTube, TikTok, Facebook, or Instagram. It doesn’t even need to be a big-budget effort, either. If the content is good, a promotional video will increase brand awareness and put you on a good footing to grow your company.
- Large corporate promotional videos.Just as promotional videos are great for small businesses, they are extremely effective for large corporations, too. At Gillespie Productions, we work with some of the biggest brands across many different industries – and these big brands come to us for our sound design and videography skills. With our years of experience in corporate communications and broadcast journalism, we know how to create incredible quality videos that help big companies communicate with thousands of employees and millions of customers.
There’s significant variability in the cost. The cost really comes down to the complexity of the shoot. How much up-front work will there be to flesh out messaging and creative elements? How long will it take to shoot? Will the final edit take six hours or 40 hours? While there is no such thing as an average cost of a business promo, you should know these are in the thousands, not the hundreds. While video production can create a bit of sticker shock for some - and it certainly isn’t for everyone - the investment can be well worth it if it leads to a significant bump in sales.